The inspiration for Soleil comes from my uncompromising belief that we can have it all – exceptional sun protection that rejuvenates and replenishes. Everyday is an opportunity to feed our passions, beginning with our sun care regime.
As a mother of three, I became increasingly aware of the harmful ingredients in sunscreens – parabens, oxybenzone, retinyl palmitate, to name a few. I was faced with two choices, either accept the chemicals, or succumb to white, chalky residue on my skin. I refused to accept either of those options and resolved to create something better.
I wanted to revolutionize the way we think about sunscreen – infusing modern glamour into exceptional, high-quality products that validate a healthy, discerning lifestyle. With Soleil, I created cutting-edge formulations, curated from the world’s finest, safest, naturally based and organic ingredients.
Youthful and healthy skin starts with sun care. No other anti-aging skincare product can protect the skin from the one skin stressor that exists in our lives 365 days of the year, the sun. It is estimated that 80-percent of premature aging is caused by sun exposure. With Soleil, you can now have it all: broad-spectrum UV protection combined with enriching anti-oxidants and anti-aging actives.
It is time we brought allure and beauty back to our daily sun care regime. Soleil is meant to leave you feeling powerful and confident in your own skin. We hope you’ll join us in our movement to practice safe sun!
Valerie McMurray, Founder & CEO